A notable Jukin Media exec is moving on. Andrew Barrett, who served as the viral video-focused media company's Director of Marketing, has become Cinedigm's Director of Digital Marketing and Strategy. Barrett helped grow Jukin into a trusted source for user-generated content; the company licenses out its library of more than 13,000 video clips to dozens of media partners. Barrett also assisted the development of Jukin's multi-channel network, whose partners include FailArmy, Logan Paul, and BatDad. “My time at Jukin afforded me the experience and relationships to build brands in the online video space," said Barrett in a release, "and I’m excited to be able to take the expertise gained with short-form Ugc and apply it to Cinedigm's more ambitious original, long form content." At Cinedigm, which distributes its own library of films and TV shows to movie theaters and digital outlets, Barrett will be responsible for paid digital advertising and social campaigns.
- 12/12/2014
- by Sam Gutelle
- Tubefilter.com
Lionsgate has promoted 11-year veteran Sean Kisker to the newly created position of chief strategy officer and general manager of the Lionsgate Motion Picture Group.
Kisker will continue to report to Lionsgate co-chief operating officer and motion picture group president Steve Beeks and becomes a key member of the franchise management team headed by Lionsgate chief marketing officer Tim Palen.
Kisker previously served as general manager of the motion picture group, overseeing film financing and partnerships, financial transactions within the company’s motion picture business, strategic investments and slate planning.
Prior to that, he was evp of strategic planning and operations, structuring more than $750m in film partnerships and financing arrangements and helping to oversee Lionsgate’s output and co-financing agreements with partners such as Lakeshore Entertainment, OddLot Entertainment and Participant Media.
Cinedigm has named Andrew Barrett to the new position of director of digital marketing and strategy. Barrett will manage digital network marketing activities including paid media...
Kisker will continue to report to Lionsgate co-chief operating officer and motion picture group president Steve Beeks and becomes a key member of the franchise management team headed by Lionsgate chief marketing officer Tim Palen.
Kisker previously served as general manager of the motion picture group, overseeing film financing and partnerships, financial transactions within the company’s motion picture business, strategic investments and slate planning.
Prior to that, he was evp of strategic planning and operations, structuring more than $750m in film partnerships and financing arrangements and helping to oversee Lionsgate’s output and co-financing agreements with partners such as Lakeshore Entertainment, OddLot Entertainment and Participant Media.
Cinedigm has named Andrew Barrett to the new position of director of digital marketing and strategy. Barrett will manage digital network marketing activities including paid media...
- 12/11/2014
- by jeremykay67@gmail.com (Jeremy Kay)
- ScreenDaily
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