Greg Quail.
Essential Media Group (Emg) CEO Greg Quail and North American president Jesse Fawcett have purchased the Essential companies from the collapsed Kew Media Group.
The deal gives Quail and Fawcett full control of the group’s Us, Australian and New Zealand operations while Dave Cole, managing director of post house Two Dogs.TV, regains a minority stake.
“It’s been a very distracting time. We’re looking forward to getting back to business and making TV shows,” Quail told If today.
Emg was formed by the merger of Australia’s Essential Media and Entertainment, Fawcett’s La- based 11 Television, Quail Entertainment Us and the North American joint venture Essential Quail Television (Eqtv).
Jesse Fawcett.
Canada’s Kew Media bought Emg in 2018 for $32.8 million, $20 million in cash and the balance in shares.
The Toronto-based media conglomerate collapsed in February and Fti Consulting Canada was appointed to sell its assets to repay creditors.
Essential Media Group (Emg) CEO Greg Quail and North American president Jesse Fawcett have purchased the Essential companies from the collapsed Kew Media Group.
The deal gives Quail and Fawcett full control of the group’s Us, Australian and New Zealand operations while Dave Cole, managing director of post house Two Dogs.TV, regains a minority stake.
“It’s been a very distracting time. We’re looking forward to getting back to business and making TV shows,” Quail told If today.
Emg was formed by the merger of Australia’s Essential Media and Entertainment, Fawcett’s La- based 11 Television, Quail Entertainment Us and the North American joint venture Essential Quail Television (Eqtv).
Jesse Fawcett.
Canada’s Kew Media bought Emg in 2018 for $32.8 million, $20 million in cash and the balance in shares.
The Toronto-based media conglomerate collapsed in February and Fti Consulting Canada was appointed to sell its assets to repay creditors.
- 3/12/2020
- by The IF Team
- IF.com.au
Sam Neill. (Photo: Ross Coffey)
The Australian Academy of Cinema and Television Arts (Aacta) will next month bestow actor Sam Neill with its highest honour, the Longford Lyell Award.
First presented in 1968, the award honours Australian film pioneer Raymond Longford and his partner in filmmaking and life, Lottie Lyell. It recognises a person who has made an outstanding contribution to the enrichment of Australia’s screen environment and culture.
Neill joins previous recipients such as Peter Weir, Fred Schepisi, Jan Chapman, David Stratton, Don McAlpine, Al Clark, Jacki Weaver, Andrew Knight, Cate Blanchett, Phillip Noyce and most recently, Bryan Brown.
“I am very thrilled by this honour indeed,” said Neill. “And very surprised! Let me check just in case they’ve made a mistake…”
Neill made his feature debut in Roger Donaldson’s Sleeping Dogs in 1979, which led to a breakthrough role in Gillian Armstrong’s My Brilliant Career opposite Judy Davis.
The Australian Academy of Cinema and Television Arts (Aacta) will next month bestow actor Sam Neill with its highest honour, the Longford Lyell Award.
First presented in 1968, the award honours Australian film pioneer Raymond Longford and his partner in filmmaking and life, Lottie Lyell. It recognises a person who has made an outstanding contribution to the enrichment of Australia’s screen environment and culture.
Neill joins previous recipients such as Peter Weir, Fred Schepisi, Jan Chapman, David Stratton, Don McAlpine, Al Clark, Jacki Weaver, Andrew Knight, Cate Blanchett, Phillip Noyce and most recently, Bryan Brown.
“I am very thrilled by this honour indeed,” said Neill. “And very surprised! Let me check just in case they’ve made a mistake…”
Neill made his feature debut in Roger Donaldson’s Sleeping Dogs in 1979, which led to a breakthrough role in Gillian Armstrong’s My Brilliant Career opposite Judy Davis.
- 11/22/2019
- by jkeast
- IF.com.au
Chris Hilton.
Essential Media co-founder and CEO Chris Hilton has quit following a restructure and cost cutting program at the group’s Australian and New Zealand business.
Greg Quail, formerly the firm’s chief content officer/executive producer, has replaced Hilton as CEO in charge of operations spanning North America and Australasia.
There have been six redundancies in the Sydney office including Sadhana Jethanandani, head of production, Australia/ Nz, head of marketing Denise Anderson, two legal and two admin staff.
Brendan Dahill, who joined as general manager for Australia/Nz last October continues in that post. So do head of non-scripted David Alrich, VP scripted Michelle Hardy and Sam Griffin, who joined recently as head of documentaries and specialist factual.
The restructure was flagged last week by the group’s Canadian parent Kew Media, which blamed the under-performance of Essential’s Australian business for an overall 5.3 per cent drop in...
Essential Media co-founder and CEO Chris Hilton has quit following a restructure and cost cutting program at the group’s Australian and New Zealand business.
Greg Quail, formerly the firm’s chief content officer/executive producer, has replaced Hilton as CEO in charge of operations spanning North America and Australasia.
There have been six redundancies in the Sydney office including Sadhana Jethanandani, head of production, Australia/ Nz, head of marketing Denise Anderson, two legal and two admin staff.
Brendan Dahill, who joined as general manager for Australia/Nz last October continues in that post. So do head of non-scripted David Alrich, VP scripted Michelle Hardy and Sam Griffin, who joined recently as head of documentaries and specialist factual.
The restructure was flagged last week by the group’s Canadian parent Kew Media, which blamed the under-performance of Essential’s Australian business for an overall 5.3 per cent drop in...
- 11/20/2019
- by The IF Team
- IF.com.au
‘Playing For Keeps’ cast (L-r) Cece Peters, Isabella Giovinazzo, Olympia Valance, Madeleine West and Annie Maynard.
Unveiling its 2020 schedule today, Network 10 is betting heavily on renewals of Australian dramas, reality and light entertainment shows.
While there are no new drama commissions, there will be second seasons of Hoodlum Entertainment’s Five Bedrooms, Pablo Pictures and Princess Pictures’ comedy How to Stay Married and, as flagged last November, Screentime’s Playing for Keeps.
The line-up also includes Lingo Pictures’ previously announced psychological thriller The Secrets She Keeps, which stars Downton Abbey‘s Laura Carmichael, Jessica De Gouw, Michael Dorman, Ryan Corr and Michael Sheasby.
The network tells If no decisions have been made on the future of Cjz’s Mr Black and My Life Is Murder or Screentime’s The Secret Life of Four Year Olds.
Not returning are ITV Studios Australia’s Chris & Julia’s Sunday Night Takeaway or Endemol Shine Australia’s Changing Rooms.
Unveiling its 2020 schedule today, Network 10 is betting heavily on renewals of Australian dramas, reality and light entertainment shows.
While there are no new drama commissions, there will be second seasons of Hoodlum Entertainment’s Five Bedrooms, Pablo Pictures and Princess Pictures’ comedy How to Stay Married and, as flagged last November, Screentime’s Playing for Keeps.
The line-up also includes Lingo Pictures’ previously announced psychological thriller The Secrets She Keeps, which stars Downton Abbey‘s Laura Carmichael, Jessica De Gouw, Michael Dorman, Ryan Corr and Michael Sheasby.
The network tells If no decisions have been made on the future of Cjz’s Mr Black and My Life Is Murder or Screentime’s The Secret Life of Four Year Olds.
Not returning are ITV Studios Australia’s Chris & Julia’s Sunday Night Takeaway or Endemol Shine Australia’s Changing Rooms.
- 10/9/2019
- by The IF Team
- IF.com.au
Kew Media has paid $25M to acquire the non-scripted arm of Australian and U.S. producer Essential Media. The producer and distributor, which works across TV and film, has struck a deal to buy Essential Quail Media Group, the company behind Diy’s Texas Flip ‘n Move.
This comes after FremantleMedia acquired Essential Media’s drama division, which produces series including legal drama Rake and Jack Irish, in September 2017.
The deal to buy Essential Quail Media Group, which was set up in 2006, was made up of Au$ 20M (Us$15M) in cash and Au$12.8M (Us$9.7M) in shares. In addition to Texas Flip ‘n Move, Essential Quail Media Group produces series including Diy’s Restored, Mom and Me for Hgtv and Cooking Channel’s Holiday Cookie Builds. In Australia, it produces shows including Seven Network’s Find My Family, Todd Sampson’s Body Hack, scripted comedy At Home With...
This comes after FremantleMedia acquired Essential Media’s drama division, which produces series including legal drama Rake and Jack Irish, in September 2017.
The deal to buy Essential Quail Media Group, which was set up in 2006, was made up of Au$ 20M (Us$15M) in cash and Au$12.8M (Us$9.7M) in shares. In addition to Texas Flip ‘n Move, Essential Quail Media Group produces series including Diy’s Restored, Mom and Me for Hgtv and Cooking Channel’s Holiday Cookie Builds. In Australia, it produces shows including Seven Network’s Find My Family, Todd Sampson’s Body Hack, scripted comedy At Home With...
- 4/30/2018
- by Peter White
- Deadline Film + TV
Tim Hawkins climbing Lobuche East for Todd Samson.s Body Hack with his Sony Pmw-F5 and Pxw-FS5 cameras and with Mount Everest in the background.
Shooting in the cold is hard, but shooting in the cold while climbing a mountain in the Himalayas is something else entirely, according to Sydney-based cinematographer Tim Hawkins..
.I.ve been a Sony F5 owner for almost two years and a Sony user my whole career," said Hawkins. "Of all the Sony cameras I.ve owned the F5 is most definitely the one that has revolutionised my shooting style. Put simply I love the pictures it produces. when I was asked if I.d be willing to shoot the Himalayan Sherpa episode of Body Hack I knew it was the perfect camera for the job...
The production chose to shoot on the world.s most difficult trekking peak, Lobuche East, which sits just below Mount Everest.s peak at 6200 metres.
Shooting in the cold is hard, but shooting in the cold while climbing a mountain in the Himalayas is something else entirely, according to Sydney-based cinematographer Tim Hawkins..
.I.ve been a Sony F5 owner for almost two years and a Sony user my whole career," said Hawkins. "Of all the Sony cameras I.ve owned the F5 is most definitely the one that has revolutionised my shooting style. Put simply I love the pictures it produces. when I was asked if I.d be willing to shoot the Himalayan Sherpa episode of Body Hack I knew it was the perfect camera for the job...
The production chose to shoot on the world.s most difficult trekking peak, Lobuche East, which sits just below Mount Everest.s peak at 6200 metres.
- 11/14/2016
- by Salvatore Di Muccio
- IF.com.au
Karina Holden is the head of factual entertainment at Northern Pictures.
Her list of credits include.Go Back To Where You Came From for Sbs, and.Changing Minds for the ABC..
Her new show is Luke Warm Sex, a six-part series which follows comedian Luke McGregor as he tries to get better at sex with help from sexperts, therapists, scientists, tantric practitioners and sexual empowerment coaches.
Luke Warm Sex aims to fill the gap in sex user guides in the factual landscape, said Holden.
"I had been previously at the ABC and one of the shows I had developed there was Redesign my Brain with Todd Sampson. That kind of immersive journey, where a host gets better at something, was a very successful format for the ABC. The idea was that we could do something similar but unique about sex".
One of Holden's researchers pointed her towards McGregor.
"They said...
Her list of credits include.Go Back To Where You Came From for Sbs, and.Changing Minds for the ABC..
Her new show is Luke Warm Sex, a six-part series which follows comedian Luke McGregor as he tries to get better at sex with help from sexperts, therapists, scientists, tantric practitioners and sexual empowerment coaches.
Luke Warm Sex aims to fill the gap in sex user guides in the factual landscape, said Holden.
"I had been previously at the ABC and one of the shows I had developed there was Redesign my Brain with Todd Sampson. That kind of immersive journey, where a host gets better at something, was a very successful format for the ABC. The idea was that we could do something similar but unique about sex".
One of Holden's researchers pointed her towards McGregor.
"They said...
- 3/9/2016
- by Harry Windsor
- IF.com.au
Cordell Jigsaw Zapruder's Gruen is back for its 12th season on the ABC from September 9.
The series, which debuted in 2008, will return with Will anderson as host and executive producer. Advertising execs Todd Sampson and Russell Howcroft will also rejoin the panel.
But, according to a company statement, the show will include new panelists from spin doctors and marketing gurus both in Australia and visiting..
This time round the show will focus on the increasingly sophisticated methods advertisers are using to target their intended audience.
"We.re still the show that analyses what most other shows are there to sell: advertising. But we.re also the show that knows you can.t click on a link without surrendering all your personal data to a corporation trying to sell you shampoo," according to a Cjz statement..
"Gruen will run an X-Ray over advertising, spin, branding, positioning and image control, wherever they are found.
The series, which debuted in 2008, will return with Will anderson as host and executive producer. Advertising execs Todd Sampson and Russell Howcroft will also rejoin the panel.
But, according to a company statement, the show will include new panelists from spin doctors and marketing gurus both in Australia and visiting..
This time round the show will focus on the increasingly sophisticated methods advertisers are using to target their intended audience.
"We.re still the show that analyses what most other shows are there to sell: advertising. But we.re also the show that knows you can.t click on a link without surrendering all your personal data to a corporation trying to sell you shampoo," according to a Cjz statement..
"Gruen will run an X-Ray over advertising, spin, branding, positioning and image control, wherever they are found.
- 8/17/2015
- by Inside Film Correspondent
- IF.com.au
Shaun Micallef as a fictional former prime minister who is desperate to stay relevant, a comedy series starring The Project.s Charlie Pickering and a modern re-telling of Anna Karenina.
These are among the highlights of the ABC.s 2015 line-up unveiled today by director of television Richard Finlayson. .The breadth and depth of our slate reflects the quality of Australian independent production,. Finlayson told If.
The executive acknowledges producers are fearful of the impact of looming budget cuts to be imposed by the federal government but says, .We know the cuts cast a pall of uncertainty but we are getting on with the process of commissioning as best we can. By and large it is business as usual.. Micallef will star in The Ex-pm as Australia.s third longest-serving Prime Minister who has far too much time on his hands and no one to waste it on in a Cjz...
These are among the highlights of the ABC.s 2015 line-up unveiled today by director of television Richard Finlayson. .The breadth and depth of our slate reflects the quality of Australian independent production,. Finlayson told If.
The executive acknowledges producers are fearful of the impact of looming budget cuts to be imposed by the federal government but says, .We know the cuts cast a pall of uncertainty but we are getting on with the process of commissioning as best we can. By and large it is business as usual.. Micallef will star in The Ex-pm as Australia.s third longest-serving Prime Minister who has far too much time on his hands and no one to waste it on in a Cjz...
- 11/12/2014
- by Don Groves
- IF.com.au
Documentaries on the 2004 Boxing Day tsunami, mining uranium and road train drivers traversing the Outback have received funding from Screen Australia.
Other recipients of the International Documentary Program are a second series of ABC-tv.s Redesign My Brain and Death or Liberty, an account of how political radicals exiled to Australia in the 19th century helped to create the world's first true democracy.
All told the agency is investing more than $1.7 million in the five projects, triggering more than $6.8 million worth of production.
.With two single-hour projects, two series and a feature-length project funded this round, it is a strong and diverse finish for the end of the financial year,. said Liz Stevens, Screen Australia senior manager documentary.
.In addition, working with international partners is a great way to grow the pie for Australian producers. These producers will work with American, Irish, English and German broadcasters on some exceptional programs.
Other recipients of the International Documentary Program are a second series of ABC-tv.s Redesign My Brain and Death or Liberty, an account of how political radicals exiled to Australia in the 19th century helped to create the world's first true democracy.
All told the agency is investing more than $1.7 million in the five projects, triggering more than $6.8 million worth of production.
.With two single-hour projects, two series and a feature-length project funded this round, it is a strong and diverse finish for the end of the financial year,. said Liz Stevens, Screen Australia senior manager documentary.
.In addition, working with international partners is a great way to grow the pie for Australian producers. These producers will work with American, Irish, English and German broadcasters on some exceptional programs.
- 4/22/2014
- by Don Groves
- IF.com.au
Last night’s final episode of Gruen Planet for 2012 ended on a high note.
The advertising analysis show, featuring Leo Burnett Sydney boss Todd Sampson and Ten’s new executive Gm Russel Howcroft, received its highest ratings for the season, for both Gruen Planet and its Olympic version Gruen Sweat.
The show was also ABC1′s highest rating program for the night.
Across the five city metro market, the show rated 1.038m viewers, according to preliminary ratings from OzTam.
The show was fourth in total viewers for the night, and won its 8.30pm time slot.
Across the three key advertising demographics, the show improved on its total viewer ranking while remaining top in its time slot.
In the 18-49 demo, Gruen was second behind Big Brother’s daily show, while in 16-39 the ad show was third behind Big Brother Little Sister and the Big Brother’s daily show. In...
The advertising analysis show, featuring Leo Burnett Sydney boss Todd Sampson and Ten’s new executive Gm Russel Howcroft, received its highest ratings for the season, for both Gruen Planet and its Olympic version Gruen Sweat.
The show was also ABC1′s highest rating program for the night.
Across the five city metro market, the show rated 1.038m viewers, according to preliminary ratings from OzTam.
The show was fourth in total viewers for the night, and won its 8.30pm time slot.
Across the three key advertising demographics, the show improved on its total viewer ranking while remaining top in its time slot.
In the 18-49 demo, Gruen was second behind Big Brother’s daily show, while in 16-39 the ad show was third behind Big Brother Little Sister and the Big Brother’s daily show. In...
- 10/24/2012
- by Colin Delaney
- Encore Magazine
Gruen Planet has moved to reassure its viewers that Y&R Brands boss Russel Howcroft’s move to Ten will not spell an end to his appearing on the ABC show.
After several fans took to Facebook to express their concerns about Howcroft’s job move, Gruen posted a message saying that Howcroft would still be allowed to appear.
Howcroft would not be the first media person working for a rival organisation with a regular ABC gig. Alan Kohler, who writes for News Limited’s Business Spectator is a regular on ABc television.
Along with Leo Burnett’s Todd Sampson, Howcroft has been with the Zapruder’s Other Films-created show since The Gruen Transfer first started pulling back the curtain on the advertising world nearly five years ago. last week, Gruen Transfer was revealed as Australia’s favourite TV show at the Mumbrella Awards. The show is hosted by Wil Anderson.
After several fans took to Facebook to express their concerns about Howcroft’s job move, Gruen posted a message saying that Howcroft would still be allowed to appear.
Howcroft would not be the first media person working for a rival organisation with a regular ABC gig. Alan Kohler, who writes for News Limited’s Business Spectator is a regular on ABc television.
Along with Leo Burnett’s Todd Sampson, Howcroft has been with the Zapruder’s Other Films-created show since The Gruen Transfer first started pulling back the curtain on the advertising world nearly five years ago. last week, Gruen Transfer was revealed as Australia’s favourite TV show at the Mumbrella Awards. The show is hosted by Wil Anderson.
- 9/19/2012
- by mumbrella
- Encore Magazine
ABC’s Gruen Planet, last week voted as Australia’s favourite TV show, will this week tackle cigarette plain packaging, people smuggling and why apologising is good marketing. In the pitch is Group Hug Creative and Made4Media
The announcement:
Picking up where they left off last year, host Wil Anderson and regular key panellists Todd Sampson and Russel Howcroft run the Gruen Planet scanner across the stories of the week, at home and abroad, pinpointing exactly where the truth stops and the spin, branding and image control begin.
Gruen Planet – Episode 5 (September 19 at 8:30pm on ABC1)
Guest Panellists:
Dee Madigan – Madigan Communications boss and Transfer legend.
Jeremy Nicholas – CEO of Bmf, one of Australia’s most awarded agencies.
In tonight’s episode:
People Smuggling – You may not know it, but one of the methods used by the Australian government to stop the boats is advertising. The Gruen team...
The announcement:
Picking up where they left off last year, host Wil Anderson and regular key panellists Todd Sampson and Russel Howcroft run the Gruen Planet scanner across the stories of the week, at home and abroad, pinpointing exactly where the truth stops and the spin, branding and image control begin.
Gruen Planet – Episode 5 (September 19 at 8:30pm on ABC1)
Guest Panellists:
Dee Madigan – Madigan Communications boss and Transfer legend.
Jeremy Nicholas – CEO of Bmf, one of Australia’s most awarded agencies.
In tonight’s episode:
People Smuggling – You may not know it, but one of the methods used by the Australian government to stop the boats is advertising. The Gruen team...
- 9/19/2012
- by Colin Delaney
- Encore Magazine
As a fan of the T-shirt wearing, Gruen Planet-appearing, Leo Burnett-running adland legend that is Todd Sampson, Dr Mumbo is surprised that this has taken so long.
He receives word of a new artistic work from a company called The Living Room Theatre due to make its debut in March next year.
The name of the play? I Love Todd Sampson.
Creator Michelle St Anne tells Dr Mumbo: “I Love Todd Sampson engages almost 50 really passionate artists across disciplines of sound, light, film, visual arts, performance and for the first time architecture – what is architecturally created is extraordinary adding a disturbing subtext to the performance experience.”
She explains the plot thus:
“During horrific events in her childhood, Laura she taught herself to dissociate. Unable to cope with the everyday she found ‘friends’ each of whom have been manifested from paintings, furniture and walls.
“The problem is these days adult...
He receives word of a new artistic work from a company called The Living Room Theatre due to make its debut in March next year.
The name of the play? I Love Todd Sampson.
Creator Michelle St Anne tells Dr Mumbo: “I Love Todd Sampson engages almost 50 really passionate artists across disciplines of sound, light, film, visual arts, performance and for the first time architecture – what is architecturally created is extraordinary adding a disturbing subtext to the performance experience.”
She explains the plot thus:
“During horrific events in her childhood, Laura she taught herself to dissociate. Unable to cope with the everyday she found ‘friends’ each of whom have been manifested from paintings, furniture and walls.
“The problem is these days adult...
- 9/13/2012
- by mumbrella
- Encore Magazine
The Sydney suburb of Cronulla and the Sutherland Shire will be the focus of a brief on advertising show Gruen Planet this evening.
The show has asked a panel of marketing experts to tackle the beachside community’s image problem not helped by the Cronulla riots and dramality show The Shire.
Tackling the brief will be Splash Agency’s Johnothan Naiman and Jack Watts Currie’s Colin Watts. Joining host Wil Anderson and regular panelists Todd Sampson and Russel Howcroft will be Liquid Ideas’ Stuart Gregor and former Olympian and marketing specialist Jane Flemming.
As well as Tourism Cronulla, the show will also look at the controversy surrounding Lance Armstrong’s doping scandal, his sponsors and How his charity will help him.
Aami’s Rhonda and Ketut’s unresolved sexual tension also goes under the microscope, a look at recent PR stunts – genius or stupid; and the worst performance by...
The show has asked a panel of marketing experts to tackle the beachside community’s image problem not helped by the Cronulla riots and dramality show The Shire.
Tackling the brief will be Splash Agency’s Johnothan Naiman and Jack Watts Currie’s Colin Watts. Joining host Wil Anderson and regular panelists Todd Sampson and Russel Howcroft will be Liquid Ideas’ Stuart Gregor and former Olympian and marketing specialist Jane Flemming.
As well as Tourism Cronulla, the show will also look at the controversy surrounding Lance Armstrong’s doping scandal, his sponsors and How his charity will help him.
Aami’s Rhonda and Ketut’s unresolved sexual tension also goes under the microscope, a look at recent PR stunts – genius or stupid; and the worst performance by...
- 9/5/2012
- by Colin Delaney
- Encore Magazine
In this guest post, Sarah Ballard and Sean Rintel warn that marketers who rely too heavily on online influence measurement system Klout may be foolish to do so
Klout is increasingly becoming a hot new marketing metric. But basic tests suggest that it offers highly questionable results. We asked: Could undergraduate students really have more Klout than Gruen Transfer panellists Todd Sampson and Russel Howcroft? While The Gruen Transfer’s panelists may be among the top Australians in the business of influence, the Klout online social influence measurement service shows that typical undergraduates appear to have as much online influence as Gruen panelists.
Online social influence is becoming one of the hottest new marketing metrics. Companies such as PeerIndex and Klout claim to measure influence by weighing up combinations of platforms, followers, and sharing. Klout is currently aggressively promoting itself by pairing with brands; for example, Cathay Pacific is currently...
Klout is increasingly becoming a hot new marketing metric. But basic tests suggest that it offers highly questionable results. We asked: Could undergraduate students really have more Klout than Gruen Transfer panellists Todd Sampson and Russel Howcroft? While The Gruen Transfer’s panelists may be among the top Australians in the business of influence, the Klout online social influence measurement service shows that typical undergraduates appear to have as much online influence as Gruen panelists.
Online social influence is becoming one of the hottest new marketing metrics. Companies such as PeerIndex and Klout claim to measure influence by weighing up combinations of platforms, followers, and sharing. Klout is currently aggressively promoting itself by pairing with brands; for example, Cathay Pacific is currently...
- 6/27/2012
- by Cathie McGinn
- Encore Magazine
The Gruen Transfer franchise is to return to ABC1 next month with a four episode Olympics special titled Gruen Sweat followed by ten episodes of Gruen Planet which goes beyond advertising into the world of spin.
Both shows will run at 8.30pm on Wednesdays in the timeslot currently occupied by Randling, which is also produced by Andrew Denton’s Cordell Jigsaw Zapruder.
Randling will move to 9.15pm.
Denton said in a press release: “Every four years, the cream of the world’s advertisers come together for the greatest marketing event in history – two weeks of elite competition played out while the whole planet looks on. This year it’s in London and for the brands taking part, their very presence is a testament to years of dedication and focus, of sweat and toil. What do they want for their efforts? Gold, gold, gold. They want to bring home glory, to...
Both shows will run at 8.30pm on Wednesdays in the timeslot currently occupied by Randling, which is also produced by Andrew Denton’s Cordell Jigsaw Zapruder.
Randling will move to 9.15pm.
Denton said in a press release: “Every four years, the cream of the world’s advertisers come together for the greatest marketing event in history – two weeks of elite competition played out while the whole planet looks on. This year it’s in London and for the brands taking part, their very presence is a testament to years of dedication and focus, of sweat and toil. What do they want for their efforts? Gold, gold, gold. They want to bring home glory, to...
- 6/24/2012
- by mumbrella
- Encore Magazine
Ten’s unprecedented decision to drop its normal schedule and replace it with a full playout of the viral Kony 2012 documentary paid off last night, with The Project Special: The Kony Phenomenon fifth for the night among 16-39 year olds.
The show, which saw Leo Burnett CEO Todd Sampson drafted in to offer analysis on the marketing and social media implications around the half hour doco, replaced a planned episode of Modern Family and Law and Order Svu.
Ten’s decision to air Kony 2012 in a primetime slot also made headlines around the world.
The video – focused on African warlord Joseph Kony – has become the most viral video of all time. At the time of writing it was approaching 50m views across YouTube and Vimeo. The story behind the Kony 2012 campaign has also triggered heavy debate and scepticism.
The special failed to attract older demographics though, with it rating 11th...
The show, which saw Leo Burnett CEO Todd Sampson drafted in to offer analysis on the marketing and social media implications around the half hour doco, replaced a planned episode of Modern Family and Law and Order Svu.
Ten’s decision to air Kony 2012 in a primetime slot also made headlines around the world.
The video – focused on African warlord Joseph Kony – has become the most viral video of all time. At the time of writing it was approaching 50m views across YouTube and Vimeo. The story behind the Kony 2012 campaign has also triggered heavy debate and scepticism.
The special failed to attract older demographics though, with it rating 11th...
- 3/8/2012
- by mumbrella
- Encore Magazine
Wil Anderson and The Gruen Transfer will return to ABC1 on Wednesday 3 August at 9pm.
In other big news, the team have announced new show The Gruen Planet which will look at the news of the week “through prism of spin, branding and image control,” but are otherwise keeping tight lipped.
The Gruen Transfer, which puts the ad world under the microscope, Anderson will again team with CEO of Y&R Brands Russel Howcroft and Leo Burnett’s CEO Todd Sampson.
Advertising world experts Dan Gregory, Dee Madigan, Jeremy Nicholas, Bridget Taylor, jane Caro, Rowan Dean and Carolyn Miller will be part of the rotating panel of critics.
The Gruen Transfer averaged 1.4 million viewers a week in 2010 and won the 2010 AFI for Best Light Entertainment program.
In a statement, the show says the team are ready to get stuck into everything they’ve missed this year; “crazy mining ads, big tobacco campaigns,...
In other big news, the team have announced new show The Gruen Planet which will look at the news of the week “through prism of spin, branding and image control,” but are otherwise keeping tight lipped.
The Gruen Transfer, which puts the ad world under the microscope, Anderson will again team with CEO of Y&R Brands Russel Howcroft and Leo Burnett’s CEO Todd Sampson.
Advertising world experts Dan Gregory, Dee Madigan, Jeremy Nicholas, Bridget Taylor, jane Caro, Rowan Dean and Carolyn Miller will be part of the rotating panel of critics.
The Gruen Transfer averaged 1.4 million viewers a week in 2010 and won the 2010 AFI for Best Light Entertainment program.
In a statement, the show says the team are ready to get stuck into everything they’ve missed this year; “crazy mining ads, big tobacco campaigns,...
- 7/11/2011
- by Colin Delaney
- Encore Magazine
Host Wil Anderson says the advertising discussion show very nearly grew up in another format.
The Gruen Transfer returns to ABC1 next week as Wil Anderson, Todd Sampson and Russel Howcroft get ready to tackle the Aussie advertising industry.
Produced once again by the Andrew Denton camp, Zapruder's Other Films, the show nearly didn't see the light of day as a panel show.
According to Wil Anderson, it was very nearly... More >>...
The Gruen Transfer returns to ABC1 next week as Wil Anderson, Todd Sampson and Russel Howcroft get ready to tackle the Aussie advertising industry.
Produced once again by the Andrew Denton camp, Zapruder's Other Films, the show nearly didn't see the light of day as a panel show.
According to Wil Anderson, it was very nearly... More >>...
- 6/10/2010
- by David Knox
- TV.com
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