Wahlburgers producer 44 Blue Productions, Red Arrow Studios company, is teaming with Wilhelmina Models to produce multiple scripted and unscripted projects about the world’s largest modeling and talent management agency.
44 Blue has acquired scripted and unscripted rights to the story of Wilhelmina Models, founded in 1967 by Dutch supermodel model Wilhelmina Cooper, which marked its 50 anniversary last fall. The story of the groundbreaking agency’s rise is one of several stories that the two companies are co-developing, including an access-driven documentary following the agency and the high-stakes business decisions and strategy leading up to Fashion Week.
44 Blue says the projects will tell the story of the agency and its iconic CEO Wilhelmina Cooper, the first business woman featured on the cover of Fortune Magazine in 1979 at a time when less than 5% of businesses were owned by women. (See photo above of Cooper, left, with model June Sanderson). Originally on the...
44 Blue has acquired scripted and unscripted rights to the story of Wilhelmina Models, founded in 1967 by Dutch supermodel model Wilhelmina Cooper, which marked its 50 anniversary last fall. The story of the groundbreaking agency’s rise is one of several stories that the two companies are co-developing, including an access-driven documentary following the agency and the high-stakes business decisions and strategy leading up to Fashion Week.
44 Blue says the projects will tell the story of the agency and its iconic CEO Wilhelmina Cooper, the first business woman featured on the cover of Fortune Magazine in 1979 at a time when less than 5% of businesses were owned by women. (See photo above of Cooper, left, with model June Sanderson). Originally on the...
- 4/5/2018
- by Denise Petski
- Deadline Film + TV
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