Madrid — 2bOriginals, the newly created production arm of 2b, a leading digital media group with offices in Spain, Mexico, Ecuador, Colombia and the U.S., is teaming with top Dutch production company NewBe to produce hit film franchise ‘Misfit’ for Spanish-speaking markets.
The remake forms part of a deal which sees 2bOriginals acquiring the rights to develop “Misfit” in different territories.
First up is a version for Latin America, produced by 2bOriginals subsidiary Touché Films, the company behind Enchufe.tv comedy channel, a runaway success in Mexico and Ecuador, and hit 2019 feature film “Dedicada a Mi Ex.”
The alliance marks a meeting of like minds. Distinguished by its appeal to young Spanish-speaking audiences in a digital environment – its 20 YouTube channels have some 40 million-50 million subscribers – 2b is fast leveraging that reach into the creation of teen content for theatrical, platforms and beyond.
NewBe is one of the Netherlands fastest-expanding production companies,...
The remake forms part of a deal which sees 2bOriginals acquiring the rights to develop “Misfit” in different territories.
First up is a version for Latin America, produced by 2bOriginals subsidiary Touché Films, the company behind Enchufe.tv comedy channel, a runaway success in Mexico and Ecuador, and hit 2019 feature film “Dedicada a Mi Ex.”
The alliance marks a meeting of like minds. Distinguished by its appeal to young Spanish-speaking audiences in a digital environment – its 20 YouTube channels have some 40 million-50 million subscribers – 2b is fast leveraging that reach into the creation of teen content for theatrical, platforms and beyond.
NewBe is one of the Netherlands fastest-expanding production companies,...
- 5/4/2020
- by John Hopewell
- Variety Film + TV
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