Dare to Be Different (2017)
Midge Ure: Self - Ultravox, Live Aid, Band Aid - producer, singer, songwriter
Photos
Quotes
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Self - Ultravox, Live Aid, Band Aid - producer : WLIR went against the flow of what everyone else was doing. To take a huge chance like that on this alien music that was coming in - pre-MTV.
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Self - Ultravox, Live Aid, Band Aid - producer : You've got to think outside the box to try and make something that's different, that's radically different from what has been before. Rock music hasn't really changed an awful lot since the the 1950s. We still use guitars. We still record in the same way. We still make a noise. Jimi Hendrix's feedbacking noise in his guitar we still use today. So, it hasn't really evolved an awful lot. And to do something radically different, it's not just the instrumentation that's important, it's how you think. And the instrumentation, all of the sudden, synthesizers became - accessible.
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Self - Ultravox, Live Aid, Band Aid - producer : We had a very different take on what music should be. It was all about creating the imagery, the atmospherics, the cinema elements of the music.
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Self - Ultravox, Live Aid, Band Aid - producer : What happened at the end of the 70s, early 80s, was that the Punk era had kind of set the attitude. You know, you can do it yourself. You don't need the big record companies to do this. You can go and you can, you know, pick up a guitar, learn three chords, get a few mates and make a band. And that was the attitude. I think that early 80s period was just as important musically as the early 60s was with the Beatles and the Stones and The Who and Gerry and the Pacemakers and all of those bands. The first kind of British Wave that came to America. I think the 80s did the exact same thing but in a very different way. Because, those songs are still being played on the radio today. Those songs don't go away.
