Part of this music video will be included in a commercial set to air during Superbowl XLVIII. The track will be available for free for 24 hours on iTunes starting Superbowl Sunday (February 2nd), and for every download, $1 will be donated to (RED) by Bank of America.
The circular microphone hanging from the ceiling is the same microphone used by U2 singer Bono throughout the 360 Tour in 2009-2011.
The 9th music video by U2 in black-and-white following "Angel of Harlem," "When Love Comes to Town," "All I Want is You," "Lemon," "Please," "Electrical Storm," "One" (with Mary J. Blige), "Window in the Skies."