Review of Tapped

Tapped (I) (2009)
9/10
Again, Science and Law Vs. Misinformation and Materialism
11 November 2011
This enlightening, competently investigated and imperative documentary with a fantastic opening titles sequence seizes the various health and environmental concerns associated with the privatization of water. Bottled water corporations make masses of proceeds every year, but are they entitled to exhaust a small town's water supply without previous permission and without restoring it? Fryebyrg, Maine, endured a water famine while, in tandem, Coca-Cola continued to pump their already deficient supply. It's revealed that the bottled water industry is unregulated and causes health hazards. Tap water, however, is thoroughly regulated. Municipalities test water for toxins nonstop every day.

Director Stephanie Soechtig jabs acutely at the predicament of water with specific and vital insights, eschewing disproportionate use of talking heads. For instance, I feel like I should've already known that the Pacific has a portion overflowing with plastic. Numerous corporations employ the chemical BPA to make their bottles, a neurotoxin that potentially causes various neurological disorders. There's no denying that any and every form of growth are all endangered when science and law mingle with misinformation and materialism. At least documentaries like Tapped appear every so often to nurture awareness, to notify the people and clear the daze of party lines. Whether or not Tapped will help to heal the public's indifference toward progress and environmental causes is a different affair.

Tapped does to bottled water manufacturing what Food, Inc. and Super Size Me did to food monopolies. It's an exposé of champion reporting. Some will likely put the propaganda label on Tapped however, and one could split those hairs, insomuch as it's predisposed to a certain alliance. But the information is indisputable, unlike the propaganda of today that functions to make us believe what its makers don't believe themselves. Tapped joins the crusade to battle corporate Goliaths who have milked local water supplies to sell it in toxic bottles, sometimes during droughts that constrain towns to rigorously limit their own water use.

We're first brought to Fryeburg, where one day, their standard of living is as it's been for generations, and the next day enormous trucks roll in. Without any prior communication, Nestle just silently procured land to tap for water, and since then they've been rolling those trucks in and out, extracting from the local spring but paying no taxes to recover the community. And unlike other trades, they're not even required to purchase resources to make their product, save for those plastic bottles, made by petroleum factories with cancer-causing constituents.

All effective modern documentaries seem to need statistical facts presented in graphic design effects to give their allegations a source. And in an age of instant gratification, they must. Conservative Libertarians want to know what's wrong with someone making a buck? Well, just 1% of the water that envelops 75% of the planet is drinkable. A year before this documentary was finished, there was a drought in 35 of 50 States. No water, no life. The first words said in Tapped are, "By 2030, two-thirds of the world will not have access to clean drinking water."

During a Raleigh drought, Pepsi kept hauling over 400,000 gallons a day. How are such reckless actions possible in a democracy? Well, the FDA, we gather from intense footage of Senate hearings, relies on tests run by the companies themselves! Meanwhile, one FDA pen-pusher is accountable for supervision of the entire industry. Put in close-up and faced with facts, we ultimately even hear the FDA publicist telling Soechtig that if he'd known this was the course the interview was to take, he wouldn't have agreed to grant the interview. Why does the FDA even need a publicist?

A visit to Corpus Christi familiarizes us with residents who live within miles of the factory producing the plastic bottles used by the big three water manufacturers. All have health troubles. The more you watch, the more scared and livid you become. American industry has been reduced to a criminal kingdom over the last thirty years, but the bottled water industry has clearly avoided greater scrutiny. Hopefully, that's changing. It all boils down to water as a rudimentary birthright, a raw material owned by us all. If you begin commodifying bare essentials of life in such a way as to make it harder for people to get to them, you have the footing for grave political volatility.
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