6/10
Oh Boy, look at those Gams!
16 January 2015
A neurotic baker goes with his wife to 1920s Hollywood for a screen test. However, his wife is obsessed with star Rudolph Valentino, and decides to chase after him, and well, nutty mishaps ensue.

While I do like this film as a guilty pleasure, I have to be critical and come clean: World's Greatest Lover is an uneven comedy that sums up the excesses of these wacky 70s comedies. But first, the good: The production values and score by underrated master John Morris (a Brooks regular, as well as Lycnh's Elephant Man) deliver, recreating the 'Old Hollywood' feel of the 1920s, and the actors are never awful, with the great Dom Deluise in fine form as the cartoonish studio boss.

But it's the humour is what makes the film hard to recommend: it follows an basic formula of slapstick, awkward situations and plenty of shouting and eye-bogging from Gene Wilder. Rise and repeat for an hour an a half, and that's the film. Dear old Gene has no control (he wrote, starred, directed and produced this) and without the steady hand of someone like Mel Brooks, he goes way past over-the-top, and almost creates something more like someone parodying Wilder, screaming like a banshee every couple of seconds. He himself is not necessarily terrible, but less generous viewers will be grated. However, his opening dream dance number is quite fun, and probably the film's highlight.

It's worth owning if you're a hardcore fan of Wilder, and it's taken a LONG time to finally receive a DVD, but, aside from aficionados, you're better off with Young Frankenstein or Blazing Saddles.
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