IT'S QUITE OBVIOUS from the very get-go that this is a product of the 1930's; that being the very early '30's, when the various studios were all gearing up for this age of the Talkies. In fact, the fashion design presented appears to be all left-overs from that era of the 'Flapper' and the Hip Flask. Small wonder as to why they weren't selling !
THE OPENING SETS the stage for the musical presentation/fashion show hybrid that follows. Things aren't going so well, the company chief exec laments and his office stooge hatches the on-stage singing & dancing extravaganza; all designed to push the product.
THIS VITAPHONE SHORT holds up least well of all that we have seen. This is perhaps due to the musical numbers, which, of course, were of that long bygone era. Also, the fascination with the very notion of the sound film was itself a contributor.
THE OPENING SETS the stage for the musical presentation/fashion show hybrid that follows. Things aren't going so well, the company chief exec laments and his office stooge hatches the on-stage singing & dancing extravaganza; all designed to push the product.
THIS VITAPHONE SHORT holds up least well of all that we have seen. This is perhaps due to the musical numbers, which, of course, were of that long bygone era. Also, the fascination with the very notion of the sound film was itself a contributor.